Responsibilities:
· Develop and execute successful SEO strategies.
· Manage team of SEO Specialists
· Conduct keyword research to guide content teams
· Review technical SEO issues and recommend fixes
· Optimize website content, landing pages and paid search copy
· Direct off-page optimization projects (e.g. link-building)
· Collect data and report on traffic, rankings and other SEO aspects
· Work with social media and PPC teams to optimize campaigns
· Keep abreast of SEO and integrated marketing trends
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